How It Works

Della Ricca is the only DIY product on the market offering salon grade quality, where we customize your color, strength and application method.

A Hair Hero at Della Ricca will help you determine if DIY home coloring is the right for you. Our product is unique, custom blend shades as if you were sitting in a salon.

How the Della Ricca Color with Confidence Process Works

  1. New clients complete the 10 key qualifying questionnaire.
  2. Submit a few hair color selfies.
  3. Your information will be reviewed by a Della Ricca Hair Hero
  4. When your hair color fits the perfect home hair color, we customize the color, strength and application method.
  5. You will receive a notice from Della Ricca that your custom shades are ready to ship.
  6. Once payment is processed your custom Della Ricca shade will ship.
  7. We will keep your custom shades on file when you are ready to reorder.
  8. Or go online and reorder.
  9. We can also review for any changes you would like to make on your next order.
  10. Even BETTER…want free shipping, sign up for a membership and choose your frequency!