About Della Ricca

Della Ricca provides custom blended hair color for home use, prescribed by licensed hair colorists, who are knowledgeable in the science, chemistry and artistry of hair color.

Customers receive a live consultation using Skype or Facetime by a licenced hair colorist. After your 10 minute consultation Della Ricca mails your custom color, prescribed specifically with your unique wants, needs, and hair type. You use it, love it and reorder.

Della Ricca provides the shiny, healthy, professional quality custom hair color that cannot be achieved using off the shelf box products, all with the knowledge and security that the prescription provided by a licensed Della Ricca Concierge.

Della Ricca at-home professional home hair color: the only multi-tube custom blended home hair color just like in a salon, prescribed by hair colorists. Fearlessly color your hair at home! #Powerfulhue!



Karen Anne Vinson is a professional haircolorist who brings more than 25 years of hair color experience to her leadership at Della Ricca Hair Color. Karen Anne was the first Texan to qualify as a Board Certified Master Haircolorist, a national distinction achieved by few in her field. She is currently one of only 10 hair colorists in the Houston area to hold certification.

Karen Anne founded Blondie’s Hair Studio in 1989 and grew the location until 2001 when she opened her private salon in Houston. When the economic downturn hit, and clients began asking for help coloring their hair at home, Karen Anne recognized the need for a high quality at-home custom hair coloring system without the expensive salon price tag. Inspired to help people color their hair at home with confidence, Karen Anne founded Della Ricca Hair Color, a professional quality home hair color product, in April 2011. Her mission is to educate her clients about hair coloring at home and provide them with a professional-grade hair color, custom blended to fit individual clients’ needs.

Not only is Karen Anne among the best in her industry, she is also an educator and an innovator. Karen Anne trained colorists with Schwarzkopf color and developed education classes and marketing strategies for Color America where she was named Color America Educator of the Year in 1997 and 1998. In her efforts to raise the hair color industry standards, Karen Anne dedicates time to educating other hairdressers about how to a become Board Certified Master Haircolorist. She placed second in the American Board of Certified Haircolorists speed foil competition (by one foil!). Articles featuring Karen Anne’s words of wisdom can be found in numerous industry magazines including Modern Salon and Salon News.

When Karen Anne isn’t shaping (and coloring) the future of her industry, she serves as president of the Board of Directors for Friends of Mandell Park, is a member of the Greater Houston Women’s Chamber of Commerce and is an alumnus of Leadership Houston Class XXIX. Karen Anne was listed among the Women of Excellence in 2010 by the Professional Referral Organization of Women where she also previously served as Board President. She also loves to spend time traveling and learning about different cultures with her two daughters.